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Tai Swim Co. Brand Ambassadorship

Out of over 400 applicants, I was chosen to be on a team of 30 women to promote this growing sustainable + small batch + ethical swimwear company that was founded in Kailua, Hawai'i in 2019. This promotion mainly consists of social media marketing, word of mouth, and content creation.

In April 2023, I hosted an Instagram giveaway campaign in collaboration with Tai Swim Co with the goal of increasing brand awareness. From creating the graphics to caption writing, I increased my social media proficiency as I oversaw the process as a whole.

Total post insights after the 2-week run!

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I manually input all 315 entries into a random generator and created these graphics to announce the winners. I personally followed up with each winner via direct messaging and email to provide further information!

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This "Thank You" card was included in every Tai Swim Co. order for about one year! I organized and edited the photoshoot that resulted in this image.

The same photoshoot resulted in this promotional poster that displays at every pop-up sale!

Instagram stories like these are posted on my personal account to be reposted on the Tai Swim Co. account. Creating UGC content for small, growing brands is important to maintain an organic and credible voice!

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